First-Party Data: Essential to Authentic Brand and Creator Relationships in Today’s Growing Creator Economy
First-Party Data:
Essential to Authentic Brand and Creator Relationships in Today’s Growing Creator Economy
The creator economy is bigger than ever, and creators are no longer...
How to Leverage Social Media For Education
How to Leverage Social Media For Education
Despite recent criticisms, social media remains an incredibly powerful tool for positive change. And one space in which...
How Do We Stop Social Media Ads That Target Teens and Minors?
How Do We Stop Social Media Ads
That Target Teens and Minors?
By
Jui Ramaprasad
Imagine you have a 15-year-old son or daughter who uses Facebook on a...
In Influencers We Trust: Why Influence is the Validation Engine Driving the Social Economy
In Influencers We Trust: Why Influence is the Validation Engine Driving the Social Economy
If you had told people 10 years ago there would be...
Creative and IT Collaboration On The Rise
Creative and IT Collaboration On The Rise
Research Reveals Common Cross-Departmental Communication Challenges
As marketing becomes increasingly dependent on technology, creative and information technology (IT) teams...
Project Teams Humans and Artificial Intelligence to Scan Social Media Posts for Risk Data...
Project Teams Humans and Artificial Intelligence to Scan Social Media Posts for Risk Data to Aid Disaster Response
When a disaster strikes, social media can...
What Makes Influencer Marketing & Video Content One Shot Hit?
What Makes Influencer Marketing &
Video Content One Shot Hit?
Quarantine has changed the rules of the marketing game and brand promotion scenarios. Restrictions and isolation...
2021 Digital Marketing Trends
2021 Digital Marketing Trends
The marketing landscape is evolving faster than ever before. As more and more people turn to social media for information and...
Planning Your Bucket List Holiday
Planning Your Bucket List Holiday
After a year of uncertainty and staying indoors, we’re keen to get back to travelling. A year without holidays has...
Why Gen Z Kids Prefer TV and Games over Social Media and Smartphones &...
Why Gen Z Kids Prefer TV and Games over Social Media and Smartphones & How to Teach Kids about the Importance of Digital Wellbeing
By
Nicole...