On-Demand Webinar

Responsive Design:
The 5 Ws (Who, What, When,
Where, Why) and the How

 

Marketers faced with building their brand’s digital presence have probably deliberated spending their marketing budget on a responsive website, landing pages, email blasts, etc. This webinar will discuss responsive design from a marketer’s POV: what industries should consider it, what does it cost, what makes it different than a mobile optimized solution and what are the benefits and misconceptions? Marketers, product and brand managers, and digital communicators will learn helpful case studies and expected ROI for their responsive assets to help determine when and if going responsive is right for their organization.

 


Presenter: Tracy Pogue of R2i

About Tracy Pogue

Tracy is a Senior Manager with R2i responsible for overseeing the company’s largest enterprise-level website builds. With expertise in a wide variety of industries and CMS platforms, some of Tracy’s most notable clients include: Aramark, Boston College, The University of Michigan, PHH Mortgage, Terumo Medical Corporation, Capital Bank, First Advantage, and more. With keen attention-to-detail and cross disciplinary knowledge in website strategy, UX, design, development and digital marketing, Tracy oversees projects with budgets upwards of $300,000+ on CMS platforms which include: Adobe AEM, Ektron, DNN, and Drupal. Clients who work with Tracy are consistently kept abreast of project status, timeline, and budget and benefit from strategic account management to include digital marketing recommendations and analytics optimization and reporting.

This Webinar Originally Aired on November 11th,  2014

 

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