Creating a Blog? What To Consider
Many times we think about creating a blog, but soon give up for lack of time and knowledge. We live in a world where online presence is no longer the promise of the future. It is the premise of the present.The Site Alone Is No Longer Sufficient
In fact, the site alone is no longer sufficient enough for some time. In an age where people work, shop, sell, and interact online, having a presence in these interactions is critical to success. It is in this context that blogs are no longer diaries and personal records to become an inseparable part of online culture. Whether in official vehicles, news portals, entertainment, hobbies or in the most diverse niches, everyone has a favorite blog. That’s why today I’m going to teach you everything you need to know about this essential vehicle for Digital Marketing and some steps you need to deal with (to start your own blog today).
Choosing An Address (Domain) For Your Blog
Quick break to clarify an important technical detail. Although they are used in an indiscriminate way, domain and address are not the same thing! A domain is a string, that is, a string of characters that identifies a particular site. Already the address is any sequence that points to a specific page or resource. The address can include directories and subdomains, in order to identify the searched element. Within the same domain we have several addresses.
Now that you already have your address, it’s time to build your “online home”. For this, you need a server. It is a machine (or set of machines) that will receive the visitor in your domain and deliver to it the pages and resources it asks for. It is best to hire a specialized service for this. Good hosting companies take care of the technical part (which is quite complicated) and give you friendly, easy-to-use interfaces. So you do not have to worry about complex server and database configurations. My honest advice: leave the technical part with IT professionals and hire a service of these. You will not regret! My personal recommendation is GoDaddy as it is one of the best hosting companies. You can read on GoDaddy reviews to get more info.
Choose The Domain
For some time; the domain name had a relevant influence on its ranking potential. Maybe you’ve heard tabs like “your main keyword needs to appear at your address.” Fortunately, these times are gone and Google no longer applies any weight to the domain itself.
Here are some tips for choosing a legal domain
1. avoid confusing words, with consonants in sequence, jumping vowels, difficult to pronounce and write;
2. look for a combination of words that makes sense;
keep the objective of the blog;
3. the domain of the blog and its title do not have to be the same, but must be related.
Remember that our goal here is to get a name that clearly identifies your blog and does not confuse your reader.
Check The Reputation
It is important to remember here that each country has its own top-level domain and they are independent of each other. Feel free to choose the one that seems most convenient, but always check out the company’s reputation on the internet, the complaints filed against it and your answers. After all, you do not want your domain being held hostage by a pickaxe out there. The process of each register may have some peculiarities, but it always follows a script.
Choosing Your CMS
Before deciding who will host your blog, you need to know the structure used. What is the structure in question? Remember that blogging was an extremely complicated activity, and in less than a decade, some technologies allowed millions to become bloggers and readers? CMS stands for Content Management System. It is the structure that works behind the scenes of your blog. The program that creates pages, generates links, makes content navigable and allows you to manage your pages, posts, links and comments.
Of course there are still a number of other things that need to be considered to ensure that your blog is created perfectly but the points above are what must be considered before moving on to the next processes.