Gen Z’s Online Shopping Habits: How Brands Can Capture the Attention of the Next Big Consumer Generation
Gen Z’s Online Shopping Habits:
How Brands Can Capture the Attention of the Next Big Consumer Generation
By
Chris Brownlee, SVP of Product, Yext
As the shopping industry continues to expand, brands are struggling to quickly adjust their marketing strategies to reach the next and bigger generation of...
How Beyond Fifteen Has Continued to Thrive in a Changing PR Landscape
How Beyond Fifteen Has Continued to Thrive in a Changing PR Landscape
By
Leslie Licano, CEO and co-founder of Beyond Fifteen Communications, Inc
Fifteen years ago, the public relations industry looked very different. Traditional media relations – press releases, journalist outreach and event coverage – dominated...
Beyond the Gold Star: Unique and Meaningful Ways to Recognize Employees
Beyond the Gold Star:
Unique and Meaningful Ways to Recognize Employees
Every company wants to keep its productivity on the rise. Therefore, the top management will always put in place strategies to keep their workers motivated. Usually, employees who feel valued at the workplace will be...
Decoding the Influence of Engine Oil on Vehicle Lifespan
Decoding the Influence of
Engine Oil on Vehicle Lifespan
When it comes to extending the life of your vehicle, the role of engine oil cannot be overstated. Think of it as the lifeblood flowing through your car's veins, essential not just for smooth operation but for...
Why Plaintiff Law Firms Need a Strong Online Presence in 2025
Why Plaintiff Law Firms Need a
Strong Online Presence in 2025
Having a strong internet presence is more important than ever, this includes your presence on social media and YouTube. You may be thinking that AI tools like ChatGPT have made some strategies obsolete. While AI...