Facebook Pyramid Investment Scheme Busted
The Securities and Exchange Commission (SEC) shut down an alleged financial pyramid scheme that was being promoted on Facebook and Twitter this week. The alleged scam was run by Fleet Mutual Wealth and MWF Financial which combined did business as Mutual Wealth. According to the SEC, the business promised investors 2-3 percent returns every week by investing money into securities for only a few minutes at a time.
However, instead of making investments, the SEC says that the group moved investors’ money to offshore bank accounts for fake companies. It worked as a pyramid scheme because the group encouraged participants to sign up others in exchange for commissions and to promote the investment opportunity on Facebook.
“Mutual Wealth used Facebook and Twitter as well as a team of recruiters to spread a steady stream of lies that tricked investors out of their money,” said Gerald Hodgkins, an associate director in the SEC’s Division of Enforcement.
Pyramid schemes work largely because people trust their friends when they present them with a financial investment opportunity. This is true whether it’s in person or over Facebook. However, it’s up to you to take a closer look at the investment and deem if it’s legit or not. As with most things, if it seems too good to be true, it probably is, and investment returns of 2-3 percent per week certainly qualify as too good to be true.
Facecrooks is THE Social Media Watchdog for Facebook Scams
Our mission is to monitor and chronicle the seedy, unsavory and sinister side of social media. We provide current news, educational resources and alerts on social media privacy, safety and scams.
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Sochi 2014 Fails To Deliver A Social Media Star
By Asher Feldman
Michael Phelps. Usain Bolt. Gabby Douglas. Missy Franklin. These names would mean very little if not for the once-every-four-year spectacle that is the Summer Olympics.Performances in the pool, in the gym and on the track propelled these four to stardom during the 2008 and 2012 Summer Olympic Games in Beijing and London. And especially in 2012, Phelps, Bolt, Douglas and Franklin became social media darlings just as quickly as they racked up the gold medals. It made sense — 2012 was the first chance for a fully social summer games with the ubiquity of Twitter, Facebook, Pinterest and Tumblr.
But now, with the 2014 Winter Games from Sochi, Russia having been put to rest with Sunday’s closing ceremonies, marketers, brand managers and even sports enthusiasts are left wondering — if these were the first fully social winter games, where are our winter fan favorites and social media darlings?
The stars just didn’t come out in Sochi, and social media analysis of volume and sentiment reveals just how lacking the star wattage was in 2014. Ranking the 2014 United States Olympic team during the games by impact media value, or the gained exposure from social media any athlete has earned through volume and sentiment, we can theoretically crown a social “winner” to these games.Not surprisingly, ice dancer Meryl Davis, who combined with partner Charlie White to grab gold in Sochi, comes out ahead. The duo was the lead story on many news programs and Davis herself enjoyed a huge spike in chatter, along with a long-lasting chatter presence on social media.
Hockey shootout star T.J. Oshie spent almost the entire hockey schedule in Sochi as the most talked about player on the ice, while skiing trio Ted Ligety, Mikaela Shiffrin and Julia Mancuso each had their moments in the spotlight in Russia. But was it really that bright of a spotlight? For comparison, during the 2012 games, Douglas, Franklin, Phelps, Bolt and even swimmer Ryan Lochte each earned more than $20 million in earned media output during the 2012 Summer Olympics:
Comparing Phelps’ $103 million to Davis’ now seemingly paltry $11.2 million illuminates just how lacking the star power was at the games. Even more telling might be this: Two storylines that had little to do with the competition on the rink, slopes or halfpipes seemed to take over the two-week news cycle — Bob Costas’s eye infection and Tara Lipinski and Johnny Weir’s fantastic wardrobe and commentary.Costas’s earned media value during the Olympics would have ranked him fifth on our list, just behind Shiffrin at $9.2 million. Tara and Johnny, as they came to be known, would have ranked 12th
at $4.2 million — and Lipinski hasn’t competed at a Winter Games since 1998 in Nagano, Japan.
Sure, injuries to superstar-level talent like skier Lindsay Vonn and underperformances from recognizable names like snowboarder Shaun White and skier Bode Miller likely doomed any of the marketing potential the athletes of the Winter Games had, but when commentators rank consistently among the strongest social media presence of the games, it’s clear these games lacked a certain oomph. And perhaps lacked that Wheaties box potential we’ve all grown to love.
Asher Feldman is an analyst at General Sentiment, a Long Island, N.Y.-based social media analytics firm. Find them on Twitter @gensent
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Top 10 Android Vampire Apps
Easy Tips to Avoid Your Smartphone Running out of Juice
KS Mobile, the makers of the free Clean Master utility app for Android 2.1 and up, announced its index of the Top 10 Android Vampire Apps that drain the most battery on Android smartphones worldwide. This list is ranked based on the highest average frequency that apps trigger a warning to smartphone users about their own battery consumption levels.
Camera app, Camera360 Ultimate, ranked #1 on the list for most battery consumption. Other apps across a variety of categories that made the list include Outlook.com, followed by EZ Weather Forecast & Widget, Viki: Free TV, Movies & News, Zello PTT Walkie-Talkie, Temple Run 2, imo free video calls and text, Racing Moto, Fruit Ninja, and Candy Crush Saga.
“We want to empower our users to keep their smartphones operating smooth and efficient, that’s why we want them to know which apps they enjoy the most might be draining their battery life more than they know,” said Adam Morley, Product Manager of Clean Master. “Eliminate the frustration of being left with a dead smartphone by practicing smart battery preservation on your Android and being selective about which apps you use.”
To ensure smartphone users everywhere can get the most life out of their battery, Clean Master offers the following easy tips to preserve their device connectivity.
Tips (Garlic) for Preserving Battery Life on Android Smartphones
- -Disable automatic time zones/time and the clock manually, otherwise your device will constantly be requesting location/time data and its almost entirely unnecessary.
- -Reduce the push frequency of email/weather/social media.
- -Disable wifi/data while playing offline games which present ads. For many apps they will be unable to push you ads during gameplay without a connection.
- -Try to charge the battery before it falls below 20%, it’s not good to run them completely dry.
- -Use the official chargers for your devices, an aftermarket charger may not charge at the correct voltage or have other deficiencies.
- -Charging via a power outlet is often times much more effective than charging via USB.
- -When you are done with an app try to actually shut it down instead of pushing it to run in the background.
- -Try to avoid playing graphically intense games while charging.
- -Try to run a full charge from around 20% to full at least once a month.
- -Disable giving location based information to your apps unless necessary (i.e. maps, dating, etc.)
- -Turn off your GPS whenever not needed.
- -Reduce screen brightness.
- -Avoid leaving your phone plugged in once fully charged.